The Ukrainian Film Institute is a non-profit organization, which primary goal is to help the film industry implement innovations which will bring Ukrainian cinema to the international marketplace and contribute to society in its transition to a new level by means of cinematography.
Our team has extensive experience. As part of the Ukrainian Film Institute there are producers, actors, film industry managers, lawyers for movie-makers, marketers, international communications specialists, fundraisers and teachers.
We have chosen the motto – “Global cinema for the society of the future”.
We have established our main goal as help to modernize the industry and create content that will allow today’s Ukrainian society to change and adapt to the new realities of life, and continue to do so into the future.
The tasks of the Film Institute are:
To create analytical and monitoring centre for analysis of the audiovisual market in Ukraine, introduction of a single standard for industry research;
Legal protection of filmmakers and assisting them in establishing their trade unions with the support of the Ukrainian Helsinki Union on Human Rights;
Production of socially relevant, experimental and innovative audiovisual projects;
“Film School of the Future”, which will focus on innovation in film production, and distribution technologies that will become a standard in the world in only 3-5 years;
Fund to finance socially important, experimental and innovative audiovisual projects.
The Ukrainian Film Institute is a permanent project, designed for phased modernization of Ukrainian audiovisual industry and its continued development.
There are film institutes in many European countries and the USA. Most of them are created by the State and serve as the State Regulator and Financier of the film industry. Film Institutes may be divided in two ways: State and Civic-State (European and Anglo-Saxon).
The State Institute is one where a film institute is created and financed by the State at all stages of development (Polish, Swedish, Norwegian, Danish Film Institutes and others in Europe).
The Civic-State is one where a film institute is originally established as a public or private organization and then joins the State financing and management, but a film institute remains a public organization. The British and the American Film Institute went that way.
The Ukrainian Film Institute goes by the Anglo-Saxon model. We see this kind of development as most effective in terms of the potential for the collapse of a public administration, or possible government deficits. No State should help us, however, we need to assist the State. The main goal is to create innovative and profitable film business in Ukraine, based on the international market.
We identify our core values as innovativeness, creativity, competence and tolerance.
What they all mean to us:
Innovativeness is the ability to introduce innovations which provide increased efficiency of both the film production process, as well as film quality;
Creativity is creative skills that lead to finding fundamentally new ideas;
Competence is the knowledge and experience which is necessary to fulfill our mission;
Tolerance is respect for others` beliefs, customs, habits and self identity. This is a feature of open ideological attitudes for all and not being afraid of comparisons with other points of view.
In our view, all these qualities are important for providing innovation in the Ukrainian film industry and transforming the existing society.
Innovations in the film industry are: new technologies and ways of organizing production, distribution and film screening. The most relevant task for UFI is to create the conditions for introduction of advanced technologies in the Ukrainian film industry.
Expansion to the international film market is only possible if high-quality cinema from Ukraine is in demand throughout the world.
Transformation of society is the process of acquisition of new features that will meet the requirements of the future. Cinema today is the most popular and accessible form of mass art which affords society the ability to develop the new attributes and values required for life in the future.